Media Strategist

Media Strategist

Alabama Values Progress Website
  • Alabama Values Progress
  • Alabama
  • Full Time
  • $45,000 - 50,000 USD / Year

We Are

Alabama Values Progress (501c4) media advocacy organization that uses the power of media, visual storytelling, and culture to amplify pro-democracy voices, values, and policies.

Our Why

We believe that narrative and messaging is critical to building equitable power structures, increasing awareness, and mobilizing communities around social issues. Our goal is to provide messaging and communications leadership and infrastructure to organizations and coalitions advocating to build power and break down barriers to civic participation for marginalized communities across the state.

Core Responsibilities

Reporting to the Sr. Media Strategist to Support Statewide Earned Media Communication Efforts:

Develop and oversee an earned media program and work with core partners to uplift progressive voices and narratives across Alabama.
Assist with building and coordinating a coalition of communications leaders that meet regularly to strategize on joint efforts and evaluate the ability of Alabama’s progressive movement to deliver key messages and themes effectively.
Partner Coordination and Support:

Provide media support — including rapid response, digital media, traditional media, and skills training for state advocacy partners, and work with partner organizations to help them develop media strategies that complement their advocacy and organizing efforts.
Monitor daily news coverage regarding Alabama politics and contribute to the AV/AVP blog.
Collaborate with the Sr. Media Strategist and Creative Visual Associates to develop and execute coordinated strategies for message development, earned media, and issue advocacy that are integrated with progressive community priorities.
Candidate Should Have

1-2 years of experience working in community-centered, political communications, social justice, or advocacy environments, with at least one year of experience working with external media outlets and social media.
Sense of humor and ability to work in a fast-paced creative environment.
Experience using social listening and/or analytics/management software. i.e. FB Insights, Sprout Social, Meltwater.
Sharp understanding of political, organizing, and/or advocacy communications strategies, including traditional and digital media strategy and planning, that still balances creativity and different approaches to digital and communication work.
Excellent verbal and written communication skills, including the ability to communicate complex issues in a way that resonates with Alabamians.
Strong commitment to social justice and social change.
Salary: $45-50K

To Apply please send a short statement of interest, resume, portfolio, and name/contact information for three references to Emails should reference “AVP Media Strategist” in the subject line. Applications will be considered as they are received.

Equal employment opportunity and having a diverse staff are fundamental principles at Alabama Values Progress. Employment and promotional opportunities are based upon individual capabilities and qualifications without regard to race, color, religion, gender, gender identity or expression, pregnancy, sexual orientation, age, national origin, marital status, citizenship, disability, veteran status or any other protected characteristic as established under law. We value diverse backgrounds and experiences.

To apply for this job email your details to

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